Introduction

Region: Southeast USA
Industry: Sports Events and Venues

Roles: Event staff, licensed security personnel, shift leads

Our client, a leader in event security and crowd management, supports several of the Southeast’s most prominent sports and entertainment venues, including a high-profile partnership with the NBA’s Miami Heat. After the pandemic, they faced the challenge of quickly re-establishing a reliable workforce to meet the increasing staffing demands of high-stakes events.

Problem

In early 2022, our client engaged Traba to help navigate the complexities of staffing for large events in a highly regulated, post-COVID environment. Their HR manager emphasized the need for a dependable staffing solution capable of handling industry “red tape” and meeting new regulations imposed post-pandemic. With event attendance rebounding, they needed hundreds of qualified workers per event to fulfill commitments with prominent organizations like the NBA.

Staffing needs spanned general event staff and licensed security personnel, each requiring adherence to specific state compliance standards. With limited internal resources, they urgently needed a partner capable of scaling up to meet varying demands, especially during high-stakes events like playoff games.

Solution

Traba implemented a comprehensive worker acquisition strategy, creating a talent pool tailored to the client’s specific needs. Our partnership began with Ultra 2022, where Traba successfully provided high-quality staff under tight deadlines. This initial success set the stage for ongoing collaboration, with Traba soon becoming the client’s preferred staffing partner for high-profile events across South Florida, including prestigious tournaments like the Players Championship in Jacksonville.

With nearly 15,000 worker requisitions filled for this client to date, Traba’s tech-enabled platform enabled the client to scale their workforce efficiently. This flexibility allowed them to handle requests ranging from small groups to 250+ workers as needed, meeting staffing demands while consistently delivering on compliance and quality.

In terms of fill rates, which are crucial for high-profile events, Traba has achieved a lifetime fill rate of approximately 92% for this client, with month-to-month rates generally ranging from 80-95%. Our team worked closely to overcome initial challenges in building a qualified security workforce, reaching a 95% fill rate in 2024, and even achieving a 100% fill rate for 100+ slots in January of this year.

Results

Since partnering with Traba, our client has successfully met the rigorous staffing demands of major events, ensuring seamless operations and adherence to industry standards. Of the nearly 2,000 unique workers who have served this client, 92% have been requested back, indicating a strong level of satisfaction with Traba’s worker quality. This partnership has empowered our client to uphold their reputation as a trusted provider in the event management industry and expand their services nationwide by leveraging Traba as their primary staffing provider.